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Why some antivirus softwares providing Free Versions

We all know that some antivirus providers are releasing a free version with it. Whether anybody think about why they are releasing those kinds of free version along with the paid versions.
Before that I will ask you one question. If you created any new thing what will you do first? You will provide it freely to others to get knowledge about your product or any thing. In the same way some antivirus soft-wares are providing free version of their product to ordinary people. We know most of the people in the world are using pirated version of windows. Why? Because most of the people cannot buy the genuine product from the authority. But here some antivirus soft-wares are providing their free version along with the paid versions. If the free version capable of protecting us from the virus and hackers, why there is still paid versions.








Here AVG, AVIRA, COMODO, AVAST! are providing free version of antivirus software , along with their paid versions. why only few antivirus providers are making these kinds of free version of antivirus. They are providing their free versions to attract people to their paid versions. The above mentioned free antivirus will show a message  by saying about their paid versions. They will say that there should be a worry free browsing  through their paid versions. and they will protect you from the hackers by providing a firewall to your PC or laptop. Firstly common people will use only free versions. After seeing these kind of pop up messages everyday, they will also think about the paid versions. This is the trick of the free antivirus providers. Free versions of antivirus were an advertising media for their paid versions. If you are using a free version you will agree with us. If the free version caught every virus from your PC/Laptop you will think about how powerful should be their paid versions. If you are an Internet user you will buy their paid versions.
Then let us take a look into the The free antivirus software Microsoft Security Essential( Mse). It is only a free version from the Microsoft. The only condition for that is you should have a  genuine version of windows with you. It will only work with the genuine windows. Everyone including Microsoft will known that every antivirus providers are requesting money for their antivirus software. But Microsoft says that If you buy a genuine windows we will protect your PC freely by giving an antivirus for free. This is another trick from Microsoft to sell their Soft-wares.  
Other antivirus software were providing only paid versions. But they will give a fully functioning 30 day trial of their paid versions. But only money handling people will directly jump to these kind of paid versions without going for any free versions. But more popular will be the antivirus providers who were providing a free version to the people. You can look into the world of Facebook. The community of free antivirus providing company is growing by day by day. While others have few members.  Officially avast! and AVG antivirus are having page on face book. Only their fans are increasing rapidly. Only their fan number overcome a no: which is higher than 300000. Others are having only few members. 





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